Skip to content →

Tag: MOO cards

Masculine cultures into social media don’t go

Published September 28, 2009 by Jo Jordan

A regular trickle of visitors are looking for information on masculine cultures.  It took me a long time to understand this strange term – “masculine culture.”  So what do I understand it to mean?

What “masculine culture” is not

  • It is not an attack on men. Norway has a feminine culture and there is nothing wrong with their men.
  • It also does not mean non-sexist, or even matrilineal. Much of Africa has a feminine culture but much of Africa is assuredly sexist, patrilineal, or both.

What “masculine culture” is

Masculine cultures are based on pecking order.

We all interested in our status, don’t get me wrong.  It’s just that masculine cultures are obsessed by status.   The jostling and thumping of small boys – you have it in one.

It’s not that boys don’t play together. It’s just they find it hard until they’ve sorted out who is “top dog”. And they put everything second to that goal – compassion, beauty, intelligence . . . it all goes by the board.

You can see that women can also have a masculine culture. It is not the preserve of men. Nor is it always bad. It is just very narrowing when everything comes down to pecking order.

Anyway, why does a positive psychologists working in social media write about masculine cultures?

1.  Masculine cultures aren’t positive.

We can get good at winning a race. But the easiest way to win a race is to rig the competition or some other way cheat. We are on a downward spiral.

When we ask the question another way, and ask how quickly we can run, or how quickly we can get everyone over the line, we find more challenge, on many levels.

Life opens up. That is the essence of positive psychology. Does life open up?

2. Social media is about working with others.

Masculine cultures are about individuals or small groups beating other small groups.

My cultural test of the world of social media

I have my new MOO cards now and I am going to repeat my picture test.

Subscribe to my feed (side right column) because I will post the results as I get them over the next two months.

Leave a Comment

Moo cards as a gift

Published September 27, 2009 by Jo Jordan

There is a saying that we should give up those things that never get any easier.  My Moo cards take too long to make and I doubt the work and time provides equal service to my customers.

So what shall I do for the next batch of cards that I will be making in time for Christmas and the Social Media Mafia unconference on Thursday 17 December, 2009 (in London)?

These were my Moo Cards 2009

Last year, I made some cards with Christmas greetings.

Joy goonies by zenera via Flickr piknikedNew Gold Dream by law keven via Flickr pikniked

This is my thinking for Moo cards 2010

I am thinking of making 20 different cards, each describing someone I follow.

I follow @tojulius
Julius builds customer lists in London and Europe from zero to pleasurably profitable.
I wonder how long it will take Julius to build a profitable list for Rooi?

I follow @audio
Chris generously introduces noobes to his massive network in sound engineering, social media & online education.
I wonder if  anything we do at Rooi will help him strengthen or widen his ties?

Comments on my first-go at turning my Moo cards into a valuable gift?

I need to edit the wording,  a lot.  But as editing takes a lot of time and effort, maybe you could comment first.

Do you like the direction I am taking?

Would you prefer to take your pick of 20 “I follow” cards?  Or, would you prefer a Christmas card?

My wording?

Am I right to value @tojulius and @audio?

My prompt?

Have I suggested a useful start to a conversation with @tojulius and @audio that might lead to a mutually advantageous space?

Leave a Comment