How did New Zealand game Google?

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Type Google UK into Google.  The result is Google.co.uk

Type Google Australia into Google.  The result is Google.com.au

Now type in Google Egypt, or Google South Africa, and even Google Ireland.

What is the result?

Google.co.nz.

How have the New Zealanders gamed Google? Tourism is the No. 1 export in New Zealand and they are successfully diverting Google-traffic to themselves.

Who is the first SEO to explain in plain and simple language how they did this?  You’ll win the “hot-****” accolade.

And the New Zealanders who gamed Google are likely to offer you a LARGE contract!

UPDATE:  6 December 2009.  This doesn’t work anymore.  I wonder how the Kiwis pulled it off.

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