Have you crossed the threshold between wannabe and start up?

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It is not money.  It is not sales.  You have crossed the threshold between wannabe and start up when you can answer #1 of the 10 Sun Tzu rules of the networked world.

Who are your fans and how can you reach the last one? The littlest one? The one at the end of the line?

When you know that, then you are no longer a wannabe. You are a start up.

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