3 reasons to self-host a WordPress blog
I am planning to migrate my two year old blog on WordPress.com to a self-hosted version (WordPress.com). The advantages of self-hosting are three
- I can choose any theme I like
- I can link up to Google Analytics that will tell me lot more about my traffic
- I can add advertisements
I prepared for the big migration by thinking about my online strategy. Despite wanting to put some adverts on it, my blog is not part of my commercial strategy. I use it think things out and to write regularly. It is a notepad where I develop, rather than sell ideas.
Ideally, I want it to link to my “CV” sites and to use its page rank to boost other online ventures.
As I dallied, a tai chi outfit in the states snapped up flowingmotion. com. My names is rather common as well. So I settled on this strategy.
- Buy a domain in my name (jojordan.org)
- Take up jojordanorg on Facebook
- Set up an central organizing point on a free Posterous blog and redirect it to jojordan.org
- Make my blog a sub-domain of jojordan.org (flowingmotion.jojordan.org).
The reason I did this is because Posterous makes a good-looking front end CV site where I can link out to all my CV assets – Linkedin, Xing, Slideshare, etc. It’s easy to redirect the Posterous blog to my domain jojordan.org which is hosted by Dreamhost.
I thought for a moment that I could host the blog at jojordan.org/flowingmotion and take full advantage of its page rank; but it seems not. So a sub-domain it is: http://flowingmotion.wordpress.com.
Costs and maintenance
- I’ve purchased a domain name http://jojordan.org. I bought it through Dreamhost and will need to pay for an annual renewal. At the time of the renewal, I could move it to another host/registrant like GoDaddy, if I want to.
- I set up a “permanent” CV front end with Posterous. That blog stays with them for free and I redirect it to the domain at Dreamhost. This seems counter-intuitive because it is working the other way. People go to http://jojordan.org and they are redirected to Posterous.
- I am now taking my blog hosted for free at WordPress.com and I am moving to Dreamhost. I will pay them a monthly fee for hosting my blog on their computers but the software will come for free from WordPress.org. I will use a free theme which I have edited to suit me.
Clear so far? I need to add the instructions for redirecting the Posterous blog to Dreamhost because that tripped me up the first time I did it.
Now I am going to set up the “full hosting” for the WordPress blog.
- Step 3: Consolidating my online strategy – make a WordPress shell on Dreamhost
- Step 2: Consolidating my online strategy – redirecting my Posterous blog to my own domain name
- Step 4: Consolidating my online strategy – prepping my WordPress shell to import my blog content
- Step 5: Consolidating my online strategy – moving my content from WordPress.com to self-hosted Dreamhost
- Blog your dream alive! Begin this weekend
- The difference between social media strategy and social media as business strategy
- Dissolve your recession blues with 3 questions (and a Posterous blog & camera)
- 10 Sun Tzu rules for the networked world
- Step 1b for defining your fans and customers
- No 3 of the 10 Sun Tzu rules for a Networked World