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Category: POSITIVE PSYCHOLOGY, WELLBEING & POETRY

Ignorance is bliss but please don’t charge me for your services!

It’s a good thing they don’t know

Today I had glass of warm water and a few drops of lemon juice for breakfast to allow the medics to do a fasting blood test.  A fasting blood test helps them get ‘reliable’ readings for something for other.  Happy in my ignorance.

We spend most of our waking hours in ignorance of what we are doing or why – happy to let someone else decide.

So, for those of us who have taken it upon ourselves to teach, we find ourselves in a daft situation.  We can be annoyed when the knowledge of our profession is not taken seriously.  We are seriously annoyed when the professionals in our field don’t know the basics.

And none of us really know

To talk glibly of “evidence-based practice” is really rather irritating.  We boil water for our glass of warm water, in many countries in the world to kill bugs.  But let’s face it.  Many bugs survive boiling water.  Some thrive in concentrated sulfuric acid.  What we mean is that of the things we know how to do and can do in our kitchen, boiling water is pretty useful at killing some bugs that kill us.  A very northern hemisphere idea, btw.  It’s just as good to put your water in a clear bottle and leave it in the sun.  But of course, there is not to much sun in the UK.  It works fine in hotter climes.  Do you get my drift?

We need to communicate in terms that can be understood

All our knowledge is based on custom and folk-lore and we are not exempt.   To pass on knowledge to people who are not experts in our field in language and practice they can relate to is not a disgrace.  It is a professional necessity.  They don’t want to know the ins and the outs.  They want to know what to do.  They are leaving uswith the responsibility for the result.

It is a disgrace not to know the basics

But what a disgrace it is to not know the basics.  When we start to believe that boiling water kills bugs rather than some bugs do not survive boiling water, then we perhaps should have our license take away.

Knowing the basics leads to creativity

It is knowing the basics that helps us think of new solutions.

Imagine if I were on the proverbial desert island, wouldn’t it be better to have the idea in my head that I must get rid of bugs in the water that might kill me.  I am abundant in my ignorance.  There are so many bugs that can kill me and fair handful that scientists don’t even know about yet.   Therefore, the question is not what is the solution but what are the many ways I can ‘purify’ [another misleading idea] the water.  And the right action is to do what I can and begin as General Colin Powell says, when I have a 40-60% chance of being right.

Research-based practice or more snake-oil?

So don’t talk glibly of research-based practice.   You are trying to wave a spell in the air.  Actually, you are trying to get me to pay you more money.

Show me your protocols.  And make sure

a. They are intelligible to me

b. I don’t know more than you

Otherwise, we might just chase you out of town.  We won’t call you a witch, because that is still illegal in UK, but we won’t allow you near our food.  Get your own.

Show me your protocols – in language and experiences I can understand and where I can see the goal and the basic idea.

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No 3 of the 10 Sun Tzu rules for a Networked World

How can we send one message to the fans about what is happening and why it is important?

This rule looks innocuous. After all, how hard can it be to write one short message of 100 or so characters that sums up what you want to say and why it is important?

Do we convey our understanding of the world – or do we get distracted?

The original example was provided by Umair Haque when he wrote his rules for 5G warfare in the current healthcare debate in the States.  Often we start rebutting another version of reality when we should be stressing what is important.

We get a sense of what is important or not in the way a message is framed.  Framing a message tells us which facts are important.  Once we see which facts take us where we want to be, we can ignore the noise.

An example we all know too well

One of my favorite examples of lousy “feed forward” is the progress map that passengers are shown on a long haul flight. Bad, bad idea. We do not want to be reminded that we have 10 more hours in a sardine can. Personally, I don’t want to be reminded that I have no control. So I switch off and don’t look.

But if the message were overlaid with colours that related to “lights dimmed for sleeping” followed by another colour for “lights brightened & breakfast” and another for “seat belts fastened and preparation for descent” and another “descent and landing”, then we would have a sense that of what happens when and even a sense of urgency about curling up and having snooze while we get the chance.

Then I would look. Then I would experience as sense of comfort and relief.

Who drew the map?

It is the framing of the message that digs deep into professional expertise.

Novices are famous for noticing superficial detail A medical student remembers what you wore. The consultant remembers what they diagnosed and prescribed (they don’t even remember your symptoms!)

An expert chunks; relevantly.

Our job as leaders, influencers and communicators

What we are going to do is supply our expertise in a chunk that is intelligible to our fans – and yet adds tremendous value because it is the right chunk.

What are the chunks that matter? Make sure you know. Then you can package them easily.

And this is what you, as the expert about your product and service, knows best.

The social media component comes with framing those chunks in language your clients can understand in re-tweetable messages of 100 characters including a link back to resources for your fans to dig deep.

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Hack for No 2 Sun Tzu rule for the networked world

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The 2nd rule 0f the 10 Sun Tzu rules of the Networked World

Make our messages as small as possible.

An example

Once again, this rule is intimidating at first, but we can be assured that if pundits are telling us to do something, then they already know how to do it. So for an example, have a look at the link to BNET that I posted yesterday morning to a handy resource for Prospect Qualification.

Note well how they have worked out a simple decision tree and each step is small enough to do.

The General Idea

This is not a new idea at all. We often break complex jobs into small steps.

We are not, however, making information chunks small for the sake of it.  If we do, we are in danger of disemboding information and rendering it unintelligible.

But feed forward and feedback must come in ‘glanceable’ amounts – like the speedometer on our car. The information must arrive at exactly the point that we need it (not at exactly the point Head Office feels like sending it!)

Our Overall Goal

To think in networked terms, I want to reach everyone one of my fans and I want to reach potential fans – the friends of my friends.

So I have to think like Twitter.   Not only do I keep my messages under 140 chars, I allow for the RT and keep them even shorter!  After all, they are 5 times more likely to be read when they come from a close friend.

The technicalities are easy, it is the substance that counts.

The technicalities can be learned quickly enough. What is harder to work out is when and where people need information.

And the viral potential of the message

Hairdressers are often very good at txting reminders for appointments.

What we need too are messages that will go to the “end of the line.” What are we likely to retweet because we want other people to know that information too?

My local deli for example, could tweet its specials to customers who have requested tweets. That makes it easy for me to retweet and invite someone to lunch.

Hack for the 2nd rule

For each customer group that we have identified in 1a and judged to be a qualified prospect in 1b, we can ask:

  • What information do they need from us to organize themselves with people around them?
  • What is their purpose when they use my message?

Isn’t that why we love resources so much?  They become a lego block in a project of our own.

Recap of the 2nd rule

So we need to go back to the scenarios for defining our fans in 1a and think again.  Do we know what our potential customer is trying to achieve?

When we do, communicating is ever so easy.

(And it is so hard, when we try to jump steps.  Find time this weekend to work on your scenarios!  You can do them in the shower, in a walk in the woods, while waiting for your daughter to finish ballet class!).

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3 prongs of HR in our Networked World

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10 Sun Tzu rules for the networked world

I am currently writing about 10 Sun Tzu rules for the networked world and I stopped to consider the specific issues faced by startups – defining their fans & customers.

For HR too

HR are another group who face special problems. HR are last to the party and we often feel that there is little we can do about the structure and climate we inherit.

Well there is.

HR in the Recession Stressed World of 2009

First, promote positive psychology.

Full press. Positive psychology is the biggest favor we can do for our organization.

And to develop an infectiously positive outlook, we personally will take more vacations, play more golf, laugh more, and have fun! It begins with us.

Second, read the 10 Sun Tzu rules for the networked world

Originally written by Umair Haque to defend networks under attack, the rules provide a framework for an organizational structure that will work in today’s fast moving world.

Our structures will be a little different to the ones we have now.

The job of corporate HR in a networked world

Why do we need an organization anyway?

In the ‘corporate’ office, our task is to develop the collective properties of an organization that the people out in the field need to compete effectively.

We, for example, work on discounts that make it easier to get good rents in the shopping malls. But we don’t sign exclusive deals that block the initiative of the people in the front line.

We conceptualize the meaning of the collective.  But ot in terms of return on our funder’s capital.  Interest on capital is incidental to our business. So are we, actually.

We conceptualize why the field units are better off working under one umbrella and we work out which aspects of the organization must be coordinated and which do not have to be.

That’s what we went to university to learn and that’s how we contribute significant, inimicable value that exceeds the cost of our salaries.

Just how lightweight can the organization be?

And then we execute those aspects of coordination in as light weight form as we can.

If capital is needed, so be it. But we don’t become prats and hand-over the business lock-stock-and-barrel.  We let the funders have their % return.  That is all.

Take the initiative to lead us into the networked world

And we step-up! This is the age of sweat equity. We are in the age of organizing ourselves around our talent and around our relationships with customers.

This is our task as HR managers of the 21st century

1.  Conceptualize the organizational structures that add value to the business.

2.  Organize the corporate office to add that value.

3.  Help talent make the transition from solo operator to team player and from talented employee to customer-oriented professional.

That’s what we do now. We are the entrepreneurs of the 21st century!

And if you are not in corporate HR?

Start learning.

You can activate positive psychology in the workplace without anyone’s permission.

Indeed, if they are inclined to say no, that is all the more reason why you must activate positive psychology, for the sake of your own mental health.

If you don’t understand that argument, contact me, and I will explain.

And activate social media for the functions you do control.

All works parties, sports teams and fund raising can be managed with social media.

Begin, so your skills are up-to-speed when you need them.

To recap: HR in the Networked World

1.  Positive psychology

2.  Social media

Why?

1.  We want to find the organizational structure that brings value to business.

2.  We want to organize the corporate office to execute the structure to add that value.

3.  We want to help each and every person in the organization go from being solo-performer with talent to a customer-oriented professional who is supported by a team and supports a team in turn.

I have my mission. I hope I have helped you find yours.

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Step 1b for defining your fans and customers

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Laying out your social media campaign

Yesterday morning, I posted 10 Sun Tzu rules for the networked world.  These are 10 questions to guide our social media strategy – beginning with describing our fans and ending, with  issues which confuse the fans and which we need to address.

Startups have special issues

Start-ups struggle, or rather panic on the first question.  Who is my fan?  I know who speaks to me now, and I have a vague idea about who I want to speak to – and there is a biiiiiiiiig gap.

Pupils dilate.  Heart pounds.

How can we define the fans we have never met?

All is not lost.  We have a hack.

Last night, I posted a really simple way to imagine speaking to that customer that we haven’t met yet.

It’s a really good technqiue for describing fans and customers we hope to have but don’t have yet.

Get our scenario-writing going

Try it.  Get rid of that anxious feeling !

You’ll be surprised at how quickly you can  imagine the scenarios.

Once you are imagining meeting your customers, you can start defining your sales process

Once you can imagine your customers, the next important step is to figure out who is ready to buy.  And if they are ready to buy, do they have the money and when will they have the money?

Finding the best customers

For those of us not from a sales background, approaching customers is seriously intimidating and meeting with dead-ends is disheartening.

BNET came timeously to the rescue yesterday.  Here is their step-by-step “prospect qualification” system.

It breaks these larger 4 questions into baby steps.

  1. Do they need what you sell?
  2. Do they have the money to pay?
  3. Who does the buyer have to consult and who makes the final decision?
  4. When might they buy and what determines when they might buy?

It’s a very good idea to take one of the fans you described and step through these questions.

The questions seem to loop into each other towards the end so just revert to the pages 1-17 and click throught to the end!

Making progress?

Is this coming together for you?  It should be.  Do let me know!

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First step in using 10 Sun Tzu Rules in the Networked World

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It is hard for a start up to get started on their social media strategy because they can’t describe their fans

Earlier today, I posted a reworded version of Umair Haque’s 10 Sun Tzu Rules in the Networked World

The first rule gives new startups a lot of trouble. “Who are our fans?”

People going into their first job or making a career switch have the same trouble. How can we say who we work for when we know so little about them? When we are asked too abruptly to describe our future customers, we feel very anxious and tend to freeze.

Freezing in terror is a common psychological response to the unknown

Freezing falls into a common ‘class of problem’ that positive career psychologists can sort out for you. This is how we think about your predicament.

We are on the edge of canyon staring at a frayed rope bridge, and our eyes are naturally drawn to the long drop down. It is sickening.

But we have all heard the advice – don’t look down – and it is good advice.

The solution is to focus on what we have going for us

What we have to do is to take our eyes off the long drop down, and take stock. Take your eyes off that drop now, and look at your pockets.

What resources do you have? What is in your pockets? Do you have a map? And so on.

Feel better?

Now we want to keep our focus on what is going for us

A tricks of the trade will help.

I found this version of an elevator pitch that will do the trick.

Hello, ____________(their name).  I’m ___________ (my name).

I heard/read in _______________ (source) that________________________________(event/issue).

Perhaps, ______________(co name) should consider__________________________(my brilliant idea.)

As _____________(informal/formal position), I __________________________(achievement/activity).

And ________________(result).

So what do you think?

Thank you.  I would like to continue this conversation. Here is my card.

And we should spot a solution quite readily

I am sure your potential customers can swimming into your imagination quite vividly. In fact, you are probably surprised (and impressed) by the clarity and detail that you imagine!

Did it work? Do let me know.

Oh, and do jot down a few scenarios down before you lose the pictures.   Then you can see if your social media strategy falls into place easily.

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10 Sun Tzu rules for the networked world

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On Saturday, Umair Haque published the ‘Sun Tzu’ rules for the networked world.  It is an important list.  I am sure people who need to defend themselves against networked attacks will study the rules closely.

I wondered, if the rules could also tell us something about social media strategy in non-crisis situations.

So I’ve re-written the rules for normal engagement.

What do you think?

The rules are in very straightforward language – I hope. I say this to alert you that in each rule is a critical point that must not be lost. In the first, for example, the issue is speed. If you can reach every one faster by sending out runners, then do that. Don’t use social media for the sake of seeming modern!

Sun Tzu rules for the networked world

1  Who and where are our fans? How quickly can we reach our most remote “fan”? Could we reach them faster through Facebook, Twitter or any other social media channel?

2  What is the smallest chunk of information that makes sense? Can we break up our information into sensible small chunks preferably less 140 characters of a text message?

3  How can we send one message about what is happening and why it is important to the fans?

4  How can we break up our communication into cells so that if anyone part goes down, other parts are unaffected?

(Test: is there any one break that would crash the whole communication system?)

5  Can our fans quickly access resources and tools for them to respond to any meaningful scenario without referring back to us?

6  How do we monitor trending topics and join in relevant conversations?

7  What do we think are the appropriate ways for us to behave online and do we explain to our fans why we choose to behave as we do?

8  How do we help off-line groups and what resources do give them to help them organize themselves?

9  How do our fans remix our resources creatively and which formats help them do this?

10  What confuses our fans and where does confusing information emanate from? How can we counter the confusion at the source?

My first test of the Sun Tzu rules for the networked world

My first attempt to use the rules tells me that startups feel stressed on the first point. Startups understand too well the gap between their actual customers and the customers they desire.

The solution I will try is to help them draw their graph. I am going to write out a scenario for them (write out not just imagine) describing an existing customer or prospect.

  • How does the startup contact the startup and how does the customer or prospect talk to other people?
  • How does the customer or prospect reply to the startup?
  • Should someone hear a good word through word-of-mouth, how would a new prospect ask existing customers about the startup?
  • And what would they approach the startup about?

I will keep it concrete to avoid panic.  Write, write, write will be my plan because activity relieves anxiety.

Any comment about the rewrite?

Have you been able to use the list?  I’d be be interested in your experience.

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You really must be in a positive mood to get the job of your dreams

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I am ever so grateful to Daryl Tay who blogged his successful search for a social media job in Singapore.

Now Singapore is a prosperous place.  Daryl has a good degree.   And he is an adventurous outgoing guy who instigated Social Media Breakfast while he was an under-grad.

But Social Media is new industry and Social Media firms aren’t queuing up at University Career Days looking for bright-eyed bushy-tailed students to gopher for them on a two-year graduate program.

So Daryl had to make his own job and I think the contrast between his positive attitude and the unfamiliarity of his task really put into perspective my job as a career coach, and indeed, what you must demand of your career coach.

What you want from your career coach

Your career coach’s job is to get you into a positive frame of mind.

If you are feeling bruised and sore, you cannot think even think straight. You certainly cannot be sufficiently creative to find the job of your dreams in the hurly-burly and confusion in the marketplace.

What Daryl brought home to me, is that it is not good enough for me to tell you the theory. You probably know the theory at least intuitively.

I must get you into a good mood so you can search creatively.

Read on to see if I am on the right track

Mid 2009, Singapore

Daryl Tay, social media evangelist blogged his job search that led to Blue Interactive in Singapore.  Success!  A good agency, new challenges, freedom to blog!  The perfect first job for a newly-minted graduate.

Daryl puts his success down to the generosity of the social media world.  It is a generous world for the most part.  He passed on information about a job to an acquaintance, who reciprocated in due course, without being asked.  He followed up her lead, which led in turn, not to a job, but to ten more “names”.  He followed those up, and got 3-4 interviews, one of which was with Blue.

That’s pretty good by all accounts. I saw figures somewhere that in the US you should budget for 3-4 “qualified leads” from 100 approaches.  So Daryl did 10x better than average.   A 1000% gain!  Worth paying attention to.

What led to Daryl’s success?

  1. The generous ethos of the social media world.
  2. Singapore is relatively prosperous.
  3. Singaporeans are unusually punctilious in their business dealings. They don’t waste each others time.
  4. Daryl is well known in social media circles as he is an established blogger and hosts Singapore’s Social Media Breakast.
  5. Daryl took a degree in marketing including a semester in Canada.
  6. Daryl is a nice guy.

Yes, all these are true. What is also true is that Daryl did not mind having to make his own job. Nor was he offended by the people who did not respond to his approach. Nor did he seem particularly bothered by interviews that did not lead to jobs.

Has Daryl got a thick skin? I don’t think so. He has always seemed like a sensitive, responsive person to me.

The point is he was in positive frame of mind. So, his mind went automatically to two thoughts:

  1. What could he create?
  2. What worked well and what should he do more of?

Such simple questions but try thinking that way when you are in a negative mood! It is really hard!

Working with a career coach

By the time people come to see me as a work & organizational psychologist, otherwise known as a career coach, they are pretty fed up. The job market is not what they thought and they want me to make it responsive. They want me just to make the bad stuff go away!

The general pattern of career coaching is based on career guidance of old. It has changed a little, but not enough.

We typically go through four steps.

  1. With tests or other means, we figure out who you are.
  2. We match you to opportunities in the world.
  3. We prepare you for interviews.
  4. We celebrate or commiserate with the results.

Straightforward – yes, but wrong.

Positive career coaching

While you are in a bad mood, you see all the problems.  It is nothing to do with being optimistic or pessimistic.  It is a natural reaction and the recalcitrance of the world is very real to you at that point.   So our job is to get you back into a good mood.  Then you will do the rest yourself!

  1. We have to get you thinking about what you do well (most services do that, but it is not enough)
  2. We have to get you exploring the work world and identifying 10 companies whom you think are interesting.
  3. You need to know enough about these companies to approach them.
  4. You need to approach them (preferably working down the list from 6 to 10 so you can make your mistakes on the second half of the list).
  5. It helps to keep your coach on sides to discuss the results. You will decipher the feedback quicker and they’ll help you soak up any disappointment.
  6. Go after your top 5 companies with gusto!

That’s pretty much what Daryl did, but without the recovery from a bad mood at the beginning.

Does positive career coaching work?

I’ve often tried to get people to list these 10 jobs and predictably, they do it when they are in a good mood and they won’t do it when they are in a bad mood.

In a bad mood, they just want to pick up the paper, or go on the internet, and see a list of suitable jobs.

Your coach’s job, my job, is to get you back into a sufficiently positive frame of mind so that you list those 10 companies and work out what you can do with them.

After that you will approach them with a spring in your step, laughter in your voice, and mental agility that will delight even you!

It is not easy.   After all that is what you pay us for.   To get you back into a positive frame of mind.   When you are focusing again on what does work, it all clicks together and suddenly everything happens for you.

This is not positive thinking or wishful thinking, I might add. It is painstaking work listing and acting on what works until the world seems to be full of opportunity again.

To Daryl

So well done Daryl, and thanks.  I knew all this but reading your story brought home to me that it is not career coaching that is important.

It is focusing our minds on what works, regaining the positive mood, and sticking with you during the search to keep you positive.

Your success brought that home to me.  Well done!  A lot of people will take heart from your initiative.

To everyone else

Make sure your coach delivers. It is their job to put up with your bad mood until your recover your sense of humour!

Pay them well and buy them a good meal when you get the job of your dreams.  You’ll be good company by then. 🙂

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5 agreed points about happy prosperous work in the new economy

Mavens of work

FOUR loose communities of internet pundits are watching changes in work with great interest –

1 Professors and academics

2 Management consultants who specialize in organizational design

3 Social media gurus who explain developments

4 Marketers and purveyors of social media services who hope to stimulate demand

A FIFTH group, poets, might have a look from time to time but they probably find our prose dull.

What are we all looking for?

  • We know that the world economy is on a cusp. The industries of the 20th century have reached a point of diminishing returns. And we are definitely moving toward a future of new industries underpinned by advances in biotechnology and other sciences.
  • At the same time, we are communicating across countries and industries at the cracking pace made possible by the internet. Work has become quite different. And so has the leadership of organizations.

What are we pretty certain about?

I am yet to get my head around exactly which industries will boom. It is also not clear which activities will need formal organizations and which we will pursue as-and-when using social media tools like Facebook.

What is clear are the psychological “rules” of our new age.

The 5 points of appreciative inquiry originally described by David Cooperrider of Case Western seem to be repeated over and over again in different words with different examples.

As a case in point, a Thai blog quoted an Education Professor at Harvard who identified 5 competencies for the modern age.

What are the core competencies needed in this century? Harvard Graduate School of Education professor Helen Haste has identified five that we should begin teaching our students. We business managers should also consider how to bring these skills to our companies and careers.

Managing Ambiguity. “Managing ambiguity is that tension between rushing to the clear, the concrete, and managing this ambiguous fuzzy area in the middle. And managing ambiguity is something we have to teach. Because we have to counter the story of a single linear solution.”

Agency and Responsibility. “We have to be able to take responsibility and know what that means. Being an effective agent means being able to approach one’s environment, social or physical, with a confidence that one actually will be able to deal with it.”

Finding and Sustaining Community. “Managing community is partly about that multitasking of connecting and interacting. It’s also, of course, about maintaining community, about maintaining links with people, making sure you do remember your best friend’s birthday, that you don’t forget that your grandmother is by herself this weekend, and of course recognizing also that one is part of a larger community, not just one’s own private little world.”

Managing Emotion. “Really it’s about getting away from the idea that emotion and reason are separate… Teaching young people to manage reason and emotion and not to flip to one or the other is an important part of our education process.”

Managing Technological Change. “When we have a new tool, we first use it for what we are already doing, just doing it a bit better. But gradually, the new tool changes the way we do things. It changes our social practices.”

To make my point, how do these well phrased principles relate to the principles of appreciative inquiry?

The positive principle. Instead of assuming we now the solution and finding a plan to fit, begin with where you are now. Take the first step and see what you learn. (Managing Technological Change.) This is also know as rapid prototyping or Ready Fire Aim.

The social constructionist principle. There is no one view of the world which accounts for all our realities. We need to listen to all our points of view and look for the common linkages between us. These are ever changing as our experiences of the world change. (Finding and sustaining community.) Diversity and belonging are key to modern enterprises. If we neglect either, we rip the guts out of our organizations.

The anticipatory principle. We are doers by nature and like nothing better than chasing after a goal. To achieve a goal, we need to understand how things work, and pay attention to the results we achieve. Feedback, though, comes back to us from all angles and to disentangle what we are hearing, we have to learn about the world and our place in it. Our love of Agency and Responsibility is never clearer than in computer games were we pursue quests and test out our competence with others in competition with “forces of nature” and competing interests. We are being chided to take responsibility. We do so naturally. The trick is to figure out what is under our control.

The simultaneity principle. The world exists only in so far as we pay attention to it. This is not an abstract philosophical point. It is also a point in physics. It doesn’t mean we can ignore what we choose or make things up. It means things change their meaning and their essence when we notice them. And we change when we notice ourselves. David Cooperrider put the principle like this. We move in the direction of the questions we ask. To put this concretely, I don’t go to London. When I start asking where is London, I start moving toward London. If I ask the question a different way, how do I drive to London, I will probably do something different, such as not use the train. (Managing Ambiguity).

The poetic principle. The poetic principle is not poetic! But “the good, the true, the better and the possible” is. Most of us had poetic language beaten out of us at school and college Dry, wooden language became a mark legitimacy and is popular with the powerful because it conceals their motives. When we are firmly in charge, we reject the emotions and motivations of our audiences so we don’t have to acknowledge their interests. By using dry language, we can claim that our interests are truths – so convenient! Poetic language engages the interests of others. It is emotional. It is not deliberately emotional. It is explicitly emotion. And we use emotional language to find the common basis of our separate and sometimes conflicting interests. To say emotional language is honest negotiation sounds unpoetic – but that is what it is. Many people in power, including teachers, are disconcerted by the demands of Gen Y to approach issues from their point of view. How can this be organized, they cry? Well I have taught a 850 person class of Gen Y. They do evaluate every lecture with the question : what does this material do for me, right here, right now? They behave like 850 demanding CEO’s. Once we’ve got over our surprise, it works. Stand and deliver! We look at the emotion – their point of view – and the range of their points of view – and deliver the material accordingly. They learn more. They learn the substance. They learn what to do with the content we are teaching. They learn about the range of perspectives in the class. They apply the material. Isn’t that what we are asking for – engagement? To engage we have to come from their point of view – not ours which we concealed in pompous language.

We seem to be on a plateau of understanding

It strikes me that professors, consultants, gurus, geeks and poets have come up different sides of a hill and found themselves on flat piece of ground. We seem to concur, for now, on the essential ingredients of “new work”.

I’m sure these principles will be refined in due course. And it is good for each of us to rephrase them in our own words using our own examples. It helps us understand their nuances and limitations.

They are clear enough for now, and they appear in sufficient sources, though, to teach.

They are also clear enough to try out in practical projects.

The next goal

From now onwards, I am only going to scan theoretical pieces to see if they are saying anything new.

Otherwise, I am looking for examples of collective action and how the principles worked in practice.

I think I am interested in active experimentationhow we learn about these principles, deliberately or accidently.

If you have an example, do let me know.

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3 jawdropping facts about Linkedin members in UK

I’m a member of LinkedIn, the professional networking site. You probably are too. If you live in the UK, you are one of 1.8m members. Around 30m people in the UK are of working age. So about 6% of us are LinkedIn members.

So, is it worth belonging to LinkedIn? And if you are, who are you likely to meet there?

I painstakingly took some numbers off Google Adplanner and I have three surprises that will make you rethink Linkedin membership.

When you’ve whizzed through the headlines, narrative and graphs, tell me what you make of this picture.

#1 College graduates in UK do not dominate Linkedin

That’s a surprise isn’t it?

Check the graph. Linkedin in the UK is dominated by people in the range of “some post-school education but less than a degree”.

Education & Gender on Linkedin from UK (drawn in Chartle)
Education & Gender on Linkedin from UK (drawn in Chartle)

Should we be surprised?

About 25% of people in UK have a degree. 33% of male Linkedin members in the UK finished University. Slightly fewer than 30% of female members of Linkedin in UK have degrees or graduate degrees.

So the facts go in the right direction.  Graduates are more likely to join Linkedin than people with other levels of education, but, because three-quarters of the population have not been to university, even members who have no further education at all outnumber those with a first degree.

This is a salutary lesson for us all. Even on Linkedin, the real world dominates. And in the real world, most people do not go to University.

#2 People who earn 50K pounds a year (or more) dominate Linkedin

I will surprise you again.

In the next two graphs, we see that people whose household income exceeds 50K a year dominate LinkedIn.

Salaries of Men on Linkedin UK (drawn in Chartle)
Salaries of Men on Linkedin UK (drawn in Chartle)

OK, this is not so surprising in itself. After all, Linkedin is a high-end service. Google also reports household income. Average income in the UK is about 20K per person and if two people work, 50K is an average amount. So we shouldn’t be surprised to have Linkedin users from households who earn 50K a year.

(BTW, a 50K salary puts a person in the top 10% of the UK.)

But given that Linkedin is dominated by ordinary people – may be this figure is surprising?

When we look more closely at the graphs, we see that education makes it easier to earn household incomes of 50K+, but there are lots of people out there with ordinary education levels who also have household incomes of 50K+.

To spell this out:

  • If you are a male Linkedin member, with a graduate degree, you probably earn 50K+.
  • This is also true if you have a Bachelor’s degree – but about a third of ordinary degree-holders on Linkedin earn in the 30K to 50K range.
  • If you are in the dominant group, “the post-school but no degree” crowd, you are more likely to be in the 30K-50K range but, there are as many people in this group earning 50K+ as there are degree holders earning 50K+ ! There are also more of this group earning 50K than graduates earning 50K+ – largely, I suppose, because there are fewer people with graduate degrees in the market.  “The post-school but no degree” crowd rule, OK?  Fonzi, still rules!

Burn this on to your brain.  If you find someone with high household income on Linkedin, they could come from almost any education level.

We have two apparently conflicting facts.

  • Education helps us earn money!
  • But earning money telling us little about a person’s education!  There are just as many high earners from lesser education levels (at least on Linkedin).

The pattern for women on LinkedIn is similar. But, it is confused by the over-powering dominance of women in the “more than high school but no degree group”.  They rule even more than they do among men.

Salaries of Women on Linkedin UK (drawn in Chartle)
Salaries of Women on Linkedin UK (drawn in Chartle)

#3 The high earners in Linkedin are young and the younger members of Linkedin are high earners!

This is the really stunning surprise!

See at the next graph.

The 25-34 year old group have high incomes AND they outnumber older people with high household incomes!

Have a good look at that graph and burn it onto your memory –

Who are the big earners on Linkedin UK? (drawn with Chartle)
Who are the big earners on Linkedin UK? (drawn with Chartle)

Now to the interpretation.

It is not a surprise – though nor is it acceptable – that women earn less than men. We should also disentangle the more complicated picture at the the mid-age levels. But we all knew this already.

More importantly, where are the older high earners? Why don’t they join Linkedin? Are they that complacent, or are they outnumbered by young people in real world too?

I did check with the UK Government Statistics Office. And I spoke to a professional statistician. They don’t have numbers going from high salaries to age. They have a 1% sample of taxpayers and they present data from age to salaries in percentiles. Their reports suggest – as common sense suggests – that the workforce is dominated by people in the 40-49 range who also have higher salaries.

So what is happening here?

Because we haven’t any baseline data for the UK working population, we have to work with some sweeping generalizations – never a good idea.

It looks as if Linkedin is attracting younger people who are high earners.

Remember these things.

  • 29% of men on Linkedin in UK who have household salaries of 50K+ are aged 25-34
  • 35% of women on Linkedin in UK who have household salaries of 50K+ are aged 25-34
  • 57% of men on Linkedin in UK who have household salaries of 50K+ are aged 25-44
  • 68% of women on Linkedin in UK have household salaries of 50K+ are aged 25-44

Interpretations?

Possibly, because women tend to partner men who earn more than them? Worth exploring, I think.

So what eureka moments did I have in this time-consuming micro-analysis of Google AdPlanner?

  • The typical member of Linkedin in UK does not have a degree (700K out of 1,8M)
  • The typical household income bracket of UK Linkedin members is 50K+ pounds.  University education makes it more likely you will be in the high earning group but people who finished university are outnumbered by people who didn’t or didn’t go at all.
  • The high earning bracket is dominated by 25-35 year olds!

How will I use this in practice?

  • I am going to find out who are the young (25-34 and 35-44) women on LinkedIn with household incomes of 50k+.
  • I know that less than half will have a degree but I can fine-tune this information AND find out what they do.

What will you do with it?

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