Good clear article on positive psychology and coaching

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Here [UPDATE:  Broken]

1.  Presenting conditions [still negative unfortunately]

2.  What we do

3.  What we might benefit

 

UPDATE:  Somewhere else I found a good heuristic on writing copy.

  • Why is the reader here?
  • Who is the author?
  • What is the service?
  • What is this a good idea now?
  • Why is the price reasonable?

It’s time for positive psychology to lay out its wares clearly?

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