At last, it’s here! The positive psychology of marketing!

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We are perishing for a want of wonder not a want of wonders.

G. K. Chesterton

Rory Sutherland, Vice Chairman of Brand Marketing and Brand Management, Ogilivy, speaking at TED.

[youtube=http://www.youtube.com/watch?v=audakxABYUc]

For social media types, check 15:30 for the positive psychology value of social media.

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